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Local leaders work to raise funds, attract investment to Southwest Lansing and improve community health

June 26, 2018



A new group is driving improvements in Lansing’s Pleasant View Neighborhood. The City of Lansing, Ingham County Health Department, Lansing Economic Area Partnership, Ingham County Register of Deeds, Center of the Plate Catering, 1910 Market, B&W Hair Fashions, Tabernacle of David Church, Southside Community Coalition, and Rejuvenating South Lansing joined forces in 2017 to create the Southwest Action Group, also known as SWAG.


SWAG recently overcame a major hurdle in efforts to build a Town Square near the intersection of Pleasant Grove Road and Holmes Road. In early June, the group entered into a purchase agreement with the owners of the shopping plaza located at the southwest corner of the intersection. The agreement allows SWAG to purchase a 63.5’ x 80’ section of the parking lot adjacent to the plaza within the next 90 days for $10,000.


The total budget to build the Town Square is $140,000, half of which was provided last year by the Arts Council of Greater Lansing for landscaping plans and a sculpture centerpiece for the square. This year SWAG is raising funds to close on the property ($10,000) and for landscaping and seating ($55,000).


SWAG is launching their 2018 fundraising campaign with a Spaghetti Dinner on Wednesday, July 11 at Tabernacle of David Church located at 2645 W. Holmes Road. The dinner will be held from 6:00 p.m. until 8:00 p.m. and includes a 50/50 raffle. Special guest Mayor Andy Schor will be in attendance. Tickets are $10 each and are available online at .  


The Pleasant View Neighborhood presently lacks multi-generational public gathering spaces, adult fitness and recreation spaces and full-service healthcare and banking options. These conditions impact residents’ physical and financial health, with Pleasant View residents being worse off than city residents overall in high blood pressure, high cholesterol, diabetes, obesity and low physical activity rates.


The Southwest Lansing Town Square project is one of five major investments that advanced through the Lansing Invest Health initiative which began in 2016.


“There’s a lot we’re going through as far as reinventing the area and focusing on change. Change, unfortunately isn’t something you can just push forward. You have to lead from the front,” says Rachelle White, Vice President of SWAG and Owner of Center of the Plate Catering.


All proceeds from the July 11 Spaghetti Dinner will go toward the purchase of the future town square site.


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