Quality Dairy and LAFCU co-hosted a ribbon-cutting Sept. 12 to celebrate the newly available LAFCU ATMs in all Quality Dairy stores. Jesse Martin, Phil Platte, Kelli Ellsworth Etchison, LAFF-E, Ken Martin, Patrick Spyke, Tim Daman, Angela Ruzinsky and Morgan Pray cut a cow print ribbon to honor QD and LAFCU’s shared 86-year and cow history.
LANSING, Mich. – LAFCU and Quality Dairy held a ribbon-cutting ceremony Sept. 12 to celebrate the newly available LAFCU ATMs in all 27 Quality Dairy stores.
“I don’t think you could write a better storyline about these two businesses coming together,” said Ken Martin, Quality Dairy CEO. “Given that both Quality Dairy and LAFCU were founded in 1936 with the same aspiration of customer service, being unique and agile and, if you can believe it, a common cow history. We’re extremely excited about this partnership and can’t thank the LAFCU staff enough for all their hard work during this transition.”
The ribbon-cutting ceremony was held at the Quality Dairy store located at 5010 Dunckel Road, Lansing, as part of one of the three ‘Spot the Savings’ events held the week of Sept. 12, providing exclusive offers to Quality Dairy customers and LAFCU members.
The events, all free and open to the public, featured a cash grab machine filled with $500 and $4 off QD cider for individuals who used an in-store ATM, giveaways and complimentary cookies. Appearances were also made by LAFCU’s mascot, LAFF-E the Cow and a ginormous QD cow.
“LAFCU and Quality Dairy are unique in that we’re both always willing to come to the table and try something new,” said Kelli Ellsworth Etchison, LAFCU chief marketing officer and chief diversity officer. “As we continue on this journey, I’m excited to try new things as part of this partnership for the benefit of our customers and members.”
As part of the partnership, Quality Dairy loyalty cards for LAFCU members will continue to be available to ease pain at the pump, offering a 5-cent per gallon discount on gasoline at seven QD locations where fuel is sold. The loyalty cards are available at any LAFCU branch and qualify LAFCU members for in-store savings on QD products as well as the gasoline discount.
“The people of mid-Michigan have access to QD discounts and savings, and LAFCU members have more access than ever to our ATMs," said Patrick Spyke, CEO, LAFCU. “This partnership is a win-win for everyone involved.”
About Quality Dairy Quality Dairy Company was founded in 1936 by Gregory J. Martin and Harvey Mack, with the first store located at 1406 S. Washington Ave., Lansing, Michigan. Although many years have passed since opening that first location, Quality Dairy still aims to provide the freshest dairy and baked goods for its customers. There are 27 Quality Dairy Store locations throughout Greater Lansing. All sell beer and wine, and 16 locations sell packaged liquor. Seven locations offer Exxon Mobil gasoline, and six stores have laundromats. Quality Dairy also operates QD Central — QD’s production and distribution hub for all QD freshly made bakery, deli and dairy products. The Quality Dairy team is proud to have been part of the Lansing community for over 86 years and looks forward to growing the company alongside Greater Lansing for many years to come. More information is at www.qualitydairy.com.
About LAFCU Chartered in 1936, LAFCU is a not-for-profit financial cooperative open for membership to anyone who lives, works, worships or attends school in Michigan and to businesses and other entities located in Michigan. The credit union serves 72,000 members and holds over $950 million in assets. It was named a Best Credit Union to Work For in 2020. LAFCU offers a comprehensive range of financial products and services as well as an expanding complement of financial technology solutions. Members enjoy benefits such as low fees, low interest rates on loans, high yields on savings, discounts, knowledgeable employees and nationwide access to fee-free ATMs. A recipient of the national Dora Maxwell Social Responsibility Community Service Award for credit unions, LAFCU enriches the communities it serves by supporting many organizations and causes. To learn more about LAFCU, call 800.748.0228 or visit http://www.lafcu.com/.